Mapping the Influence of Reputation – Research Findings

With reputation becoming increasingly multi-faceted, how are global organisations effectively managing reputational risks and taking advantage of opportunities? Polecat surveyed senior reputation professionals to evaluate their current practices, progress, challenges and the benefits they have experienced through managing their reputation.

Download our report to discover:

  • 71% of larger organisations use reputation data to scan the horizon for reputation opportunities and risks.
  • 72% use reputation data to inform their organisation’s social purpose
  • 89% of reputation management professionals suffer from a lack of data to deliver enough insights

Polecat provides global reputation intelligence for global companies around the world. To discuss this analysis further or to gain additional insight, click here.